Jan 142013

That google trusted store badge looks pretty awesome, and I’m sure it’s a way to convert more visitors into customers. I thought it was just a matter of providing some documentation about your business’s policies and promising to have good support, but no – there are minimum eligibility requirements. At the time of this post, you must meet the following:

  • Minimum Order Volume: 500 orders/month on a rolling 28-day basis
  • Trackable Orders: >50% of orders trackable via supported carriers (UPS, FedEx, USPS)
  • On-Time Shipping: >90% of orders shipped on time
  • Consistently excellent service and very high customer satisfaction with end-to-end experience – few customer escalations, fast issue resolution

If you meet that then getting the badge is just a matter of signing up at http://www.google.com/trustedstores/. Good luck!

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